Big Competition for YHA?
Over at ehotelier.com they’re predicting a rosy future for hostelling, but some stiff competition for YHA in the honey pot locations on which it now seems to want to concentrate:
Hostelling is the fastest growing sector of the worldwide accommodation industry with modern hostels being run by true professionals as well as large companies. Globetrotter Inns, with properties in Edinburgh and London, have their own movie theatre, gym and supermarket in each of their properties. Along with other movers and shakers in the industry, they have recently announced ambitious expansion plans to open multiple properties throughout Europe. [...] Accor Hotels, the global hotel company with brands such as Mercure, Novotel and Sofitel among many others, have dived in headlong with their Base Backpackers brand and are already well established in New Zealand and Australia.
Can the YHA compete with organisations with the funding and marketing nouse of the big hotel chains? Only time will tell, but a strategy of shutting down small rural hostels in favour of large urban ones may prove spectacularly ill timed.
You can read the complete article in the ehotelier news archive, thanks to Jacki of the uk.rec.youth-hostel newsgroup for spotting it.
But the survival of these hostels depends on the efforts of a committed bunch of volunteers - the